What is OptiCar?
OptiCar is an AI innovation lab with a sharp focus on automotive retail and remarketing optimization. OptiCar’s mission is to “Optimize Your Car Life” through the use of multiple AI tools. The vision is to create an automotive portal so comprehensive that you will not need to go elsewhere, to research, shop, finance, and manage all aspects of your vehicle ownership throughout its' lifecycle.
We are currently building multiple products aimed at solving traditional bottlenecks for all constituents of the automotive sector.
Our consumer site OptiCar.AI is already live and it features:
- The most robust automotive marketplace with over 5 million vehicles listed.
- Unique AI Agent “CarTron” that can help consumers find their perfect next car in over 100 languages, making car buying a breeze for everyone.
- Multiple AI powered vehicle tools designed to make car ownership as easy as possible.
- Proprietary, Computer Vision powered vehicle inspection and valuation tool, Price360 (more on this below).
- and much more to come!
What is Price360?
Price360 is an AI powered vehicle inspection and valuation tool. It enables users to scan their vehicles by taking a series of photos, it then analyzes these images by using computer vision technology, determines any physical imperfections on the body of the vehicle (such as scratches and dents), determines the extent of these damages and calculates how much it will cost to recondition. It also calculates the real-time market value of the vehicle by aggregating and analyzing thousands of transactions from auctions as well as dealer sales. Each vehicles final valuation includes these transactions to establish a base price, which is then adjusted for the mileage and the location of the vehicle, as well as the results of the vehicle inspection process. The result is the most accurate, transparent and reliable vehicle valuation tool ever offered.
How Price360 Delivers Value for Both Sellers and Buyers:
For Sellers
- Data-Driven Pricing - Instantly set competitive asking prices by referencing thousands of real-time auction and dealer transactions adjusted for your car’s mileage, location, and condition.
- Transparent Condition Report - Generate an AI-powered inspection report highlighting every scratch, dent, and blemish - with photos and severity scores - to preempt buyer objections.
- Accurate Reconditioning Estimates - Know exactly how much minor repairs or touch-ups will cost before listing - so you can decide whether to repair or sell “as-is” for maximum profit.
- Faster Sales Cycle - Build buyer confidence with a professional-grade valuation and condition disclosure, shortening negotiations and reducing time on market.
- Higher Net Proceeds - By avoiding over-discounting or sticking buyers with surprise repair bills, you capture more of a vehicle’s true market value.
For Buyers
- Peace of Mind on Condition - Receive an objective, computer-vision inspection report that flags even subtle paint chips, curb rash, or panel misalignments - no surprises after purchase.
- Fair-Market Pricing - Compare a car’s AI-adjusted market value against the seller’s ask, giving you strong negotiating leverage when the listing price deviates from true value.
- Repair-Cost Transparency - See upfront estimates for reconditioning, so you can factor repair budgets into your offer or walk away from a deal with hidden damage.
- Reduced Inspection Hassle - Skip dealer markups on pre-purchase inspections - run a full appraisal from anywhere in minutes, using only your smartphone.
- Streamlined Decision-Making - With condition, cost, and market data all in one report, you can confidently compare multiple cars side-by-side and buy faster.
By aligning seller expectations and buyer confidence with transparent, AI-powered insights, Price360 transforms every vehicle transaction into a data-backed, smooth-running experience - for both sides of the deal.
The Next Generation of Optimization for Dealers, Wholesalers and Fleet Owners:
For Dealers
Key Products:
- Price360: AI-powered 360° vehicle inspection & valuation
- PricePro: Dynamic pricing strategy engine
- StockMatch: Predictive inventory management
- ShowroomIQ, AutoAdvise, LeadStream (additional AI tools in development)
Benefits:
- Faster Appraisals: 360° scans + OBD II diagnostics reduce inspection time from ~1 hour to under 5 minutes. Anyone at your dealership can now appraise cars with unparalleled accuracy.
- Accurate Pricing: Combines real-time market data with damage/repair estimates for highly competitive and profitable pricing.
- Higher Trust & Conversion: Use of transparent reports boosts customer confidence and loyalty.
- Smarter Inventory: StockMatch predicts in-demand vehicles to reduce overstock and improve turnover.
- Increased Efficiency: Automating valuation and pricing saves time, reduces manual errors, and speeds up sales cycles.
For Wholesalers
Key Products:
- Price360: Used for fast, scalable vehicle evaluations
- AutoFleet: If managing owned inventory or transport fleets
Benefits:
- Scalable Inspections: Rapid 360° appraisals allow high-volume vehicle assessment and resale.
- More Accurate Trades: Consistent, market-backed valuations help secure better margins when acquiring vehicles from consumers or auctions.
- Transparency: Wholesalers can share Price360 reports with dealer buyers to close deals faster and with confidence.
For Fleet Owners
Key Products:
- Price360: Health diagnostics and value estimation
- AutoFleet: Fleet management platform with predictive analytics
Benefits:
- Predictive Maintenance: Early detection of issues through OBD II scanning reduces downtime and repair costs.
- Optimized Replacement Cycles: Data on condition and value helps decide when to retire or replace vehicles for maximum ROI.
- Cost Savings: Improved operational efficiency, lower service disruption, and better asset planning.
- Sustainability: Data-driven management leads to smarter routing, less waste, and improved fleet health.